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CDE offers membership incentive

December 04, 2007

New York—In an effort to attract more traffic to its Web site, the Certified Diamond Exchange (CDE) is now offering $100 off any diamond purchase to those who sign up for the service.

The Gem Certification and Assurance Lab (GCAL) launched the CDE back in October. The CDE is an online diamond exchange where JBT-listed retailers, wholesalers and manufacturers can buy, sell and trade GCAL-certified diamonds.

Each diamond on the site is independently graded and verified and backed by a money-back guarantee. Sellers can submit diamond inventory to GCAL for certification and then have it marketed through the site.

The $100 credit must be used within 30 days of registration.

Once the card is sent to the CDE seller, the seller then receives a related credit toward their GCAL account for every card redeemed.
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