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Dalumi to offer 'tattooed' diamonds

January 11, 2007

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Milan, Italy—Israeli-based diamond manufacturer Dalumi has announced the launch of a new collection, "Tattoo Your Diamond," that allows engraving of a "love sentence" on a diamond.

Consumers will be able to choose a Dalumi ring and then have professional technicians engrave a personal message on the stone (which will come with certification documents) within a few days. A lens will be provided so that the "tattooed" words are legible.

The initiative from the Diamond Trading Co. (DTC) sightholder will debut in the Italian market in 200 stores, with plans to expand into the United States and Europe. The company said the DTC acknowledged the project and that it is an approved business initiative.
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