Fashion

Save E-mail Print Most Popular RSS Reprints

JRB to offer business-ed classes for jewelers

January 06, 2009

Similar Stories | Topics

Pelham, N.Y.--The Jewelers Resource Bureau (JRB) is taking its educational offerings on the road, bringing seven business-education classes for jewelers to Tucson, Ariz., during Gem Fair Week.

The classes, to be held from Feb. 4-6, are a part of the newly formed "JRB Marketing Academy," a progression from the one-off classes and annual Designer Day Business Conferences previously offered by the JRB.

"We wanted to make our classes convenient and accessible," JRB President Cindy Edelstein said in a media release. "And we revamped the curriculum to address these particular challenging times for jewelry designers. ... We're training designers to be ready for the new marketplace."

Classes, the majority of which are geared for all experience levels, will be taught be Edelstein and Marlene Richey, author of the newly published Profiting by Design: A Jewelry Makers Guide to Business Success.

Among the offerings are: How to Make a Living at Your Art; Defining Your Brand Identity; Building Your Marketing Toolkit; Craft Fairs, Trade Shows and Personal Appearances: How to "Show Up" for Success; How to do Your Own PR; The Art of Selling; and Profiting From an Online Presence.

Classes are $95 each, but are discounted to $80 each for two classes and $70 each for three classes or more.

Edelstein and Richey will also offer speed-coaching sessions priced at a reduced rate of $2 per minute, to be held during the afternoons of Feb. 4, 5 and 6. Sessions last for as long as the designer chooses, and the intent is for designers to have one-on-one time with the experts to discuss goals and business plans.

The classes will take place in downtown Tucson's historic Manning House, home of the Manning House Bead Show, and designers can register on the show's Web site, MHBeadShow.com. Upon reaching the site, click on "Classes" and then scroll down to find the JRB's offerings.
Save E-mail Print Most Popular RSS Reprints
Post a Comment
* Required field
* Author:
* Comment:
 

More Fashion

Lori Bonn Design hires new execs

Oakland, Calif.--Lori Bonn Design has announced the addition of two new executives to its growing operation, with the company saying the move will enable Lori Bonn Design to fully capitalize on the considerable expansion it expects to undertake in the next year and beyond. Read More

Trent West, Penney's settle tungsten carbide suit
Singer snags six pieces at Madoff auction
More Fashion News

More Like This

Natural-color diamonds take the stage at MJSA Vision Awards
April 10, 2007 | National Jeweler Network
Revere Academy debuts Mort Abelson Scholarship
December 04, 2008 | National Jeweler Network
IDS to host Webinar on online integration
July 18, 2008 | National Jeweler Network
JA New York names new designer of the year
August 21, 2007 | National Jeweler Network
Looking for a leg up on today's jewelry industry?
April 24, 2009 | National Jeweler Network
TOPICS
Clothing Accessories | Culture and Lifestyle | Fashion and Style | Jewelry

Design Portfolio

advertisement

Video

Small multi video player located on right rail of NJN site

advertisement

Sponsored by:

Retailer Toolbar

America's Best Jewelers
Join the ONLY Social Network for Jewelry Retailers. Get access to expert content, peer best practices, and more.
Start networking today.
Newsletters
Newsletters
Topic-specific newsletters that deliver the latest news on jewelry, diamonds, wholesale operations and high-volume buying directly to your in-box.
Reader Connect
ReaderConnect
Supplier information presented with every article, bringing you related, actionable content on every topic.
Jewelry Yellow Pages
Yellow Pages
A comprehensive listing of associations, organizations, suppliers and services for the jewelry industry.
Classifieds
Classifieds
A comprehensive listing of job postings, product offerings and other materials for sale for the jewelry industry.
NJN Customer Connect
CustomerConnect
The most sophisticated suite of marketing services available for jewelry retailers, from Internet tools to data marketing.

advertisement