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Charriol official luxury brand of Phoenix Suns

December 17, 2007

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La Jolla, Calif.—Designer jewelry brand Charriol is the new official luxury brand of the Phoenix Suns basketball team.

In addition to official partner status, the Charriol/Phoenix Suns team-up will include logo recognition, fascia clock signage and a commitment to raise money for Phoenix Suns Charities, the team's philanthropic arm. Since it's founding in 1989, the charity has raised funds for such causes as the Foundation for Blind Children, Phoenix Children's Hospital and the Assistance League of Phoenix, among many others.

For Charriol, the charity aspect was a big draw.

"Our goal with all of our sponsorships is to be able to give back to the community that we are a part of," Charriol USA Vice President Ori Zemer said in a statement. "The work that Phoenix Suns Charities has done over the last few years is one of the main reasons we chose the Suns franchise to partner with."

Charriol's signage will be seen by the approximately two million visitors yearly who pass through the doors of the US Airways Center, home to the Phoenix Suns. The center hosts nearly 200 sporting and entertainment events each year.
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Basketball | Charitable Giving | Men's Professional Basketball | Sports

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