Latest News

Save E-mail Print Most Popular RSS Reprints

Survey: Retailers gear up for Cyber Monday

November 20, 2006

Similar Stories | Topics

Washington—Retailers are planning to target at-work consumers on "Cyber Monday," the Monday after Thanksgiving, which is expected to be one of the biggest online holiday shopping days of the year.

According to a recent Shop.org survey conducted by Big Research, there's good reason for retailers to focus on the office crowd: The number of people who will shop online for holiday gifts this year from their workplaces is expected to surge to 61 million people, up from 51.7 million people last year.

The survey, which polled 8,090 consumers from Nov. 1-8, 2006, says that more than half of consumers (50.7 percent) with Internet access at work plan to do holiday shopping from the office, up from 44.7 percent last year. Young adults with online access at work are the most likely to shop online this holiday season, with almost three-fourths (71.5 percent) of 18-24-year-olds and two-thirds (66.4 percent) of 25-34-year-olds planning to browse or buy online at work.

In preparation for Cyber Monday, retailers are gearing up to unveil an array of promotions to demonstrate what their Web sites are offering this holiday season.

Shop.org, which is a network for retailers online, has also launched a new site, Cybermonday.com, where nearly 400 online retailers will post holiday promotions and special savings for Cyber Monday and throughout the holiday season. The site, which is powered by Mall Networks, was created as a one-stop shop for consumers looking for the best Cyber Monday promotions.

In addition to providing savings to consumers, a percentage of profits made from Cybermonday.com will be donated to Shop.org's Ray M. Greenly Scholarship Fund, which helps students pursuing careers in e-commerce.
Save E-mail Print Most Popular RSS Reprints
Post a Comment
* Required field
* Author:
* Comment:
 

More Brand Profiles

Movado Lincoln Center Watch
Movado watch fetes 50 years of pirouettes, solos

A night out at the New York City Ballet or Jazz at Lincoln Center is bound to be memorable, but Movado hopes to help make it more so with a new version of its iconic "Museum" watch.  Read More

Raymond Weil forms U.S. distribution company
More News

More Like This

CyberMonday.com expands deal-finding features
November 20, 2008 | National Jeweler Network
Is e-commerce more resilient than other channels?
September 17, 2008 | National Jeweler Network
Despite economy, online sales continue to climb
April 08, 2008 | National Jeweler Network
Shop.org announces e-commerce strategy forum
January 04, 2008 | National Jeweler Network
Survey: 72 Million to shop on Cyber Monday
November 26, 2007 | National Jeweler Network
TOPICS
Culture and Lifestyle | Holidays | Shopping

Design Portfolio

advertisement

Video

Small multi video player located on right rail of NJN site

advertisement

Sponsored by:

Retailer Toolbar

America's Best Jewelers
Join the ONLY Social Network for Jewelry Retailers. Get access to expert content, peer best practices, and more.
Start networking today.
Newsletters
Newsletters
Topic-specific newsletters that deliver the latest news on jewelry, diamonds, wholesale operations and high-volume buying directly to your in-box.
Reader Connect
ReaderConnect
Supplier information presented with every article, bringing you related, actionable content on every topic.
Jewelry Yellow Pages
Yellow Pages
A comprehensive listing of associations, organizations, suppliers and services for the jewelry industry.
Classifieds
Classifieds
A comprehensive listing of job postings, product offerings and other materials for sale for the jewelry industry.
NJN Customer Connect
CustomerConnect
The most sophisticated suite of marketing services available for jewelry retailers, from Internet tools to data marketing.

advertisement