Brand Profiles
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Snooze study finds Philip Stein watches aid sleep
October 22, 2009
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| Philip Stein's new "Active" single-time-zone line includes the men's rose gold chronograph and the ladies rose gold timepiece, retailing for $500 and $400, respectively. |
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Miami--Watch brand Philip Stein, which has long touted the beneficial physical effects of the natural frequency technology inside its watches, says a new study supports claims from its customers who say wearing the watches has improved their sleep.
Dr. Michael Breus, a board-certified sleep specialist who specializes in clinical sleep disorders and neuropsychological testing, oversaw the independent clinical study, which was commissioned by Philip Stein itself. The data is now being prepared for submission for peer-reviewed journal publication.
"Over time, we received numerous testimonials from people wearing Philip Stein watches reporting about their positive experiences with regards to sleep," Philip Stein President Will Stein said in a media release. "It was important for us to back up these anecdotal testimonials through a clinical study and to show the beneficial effects of natural frequency technology in our watches. We engaged Dr. Breus to confirm what we've heard from our customers--that Philip Stein watches are an asset to people's well-being and provide a natural alternative to improve sleep quality."
According to the brand's Web site, the natural frequency technology is delivered to wearers through a metal disk inside the watch that has been infused with key frequencies in a proprietary process. When worn on the wrist, the watch exposes frequencies and information to what the company describes as the "biofield" or "master energy field" of the wearer. These fields--which are referred to in alternative medicine circles--regulate the body's functions and inform it to relax and become more resilient to stress, the company says.
The company commissioned NeuroTrials Research, an independent clinical trials organization, to conduct a randomized, double-blind, placebo-controlled study. Each of the study participants was given a watch, at two different times: Half of the watches contained the frequency technology, and the other half did not. Study participants and researchers did not know which subjects wore the active watches and which did not.
The subjects--both male and female--were all poor sleepers who reported having troubled sleep for at least the past three months, but none had a serious medical or psychological condition, the company release said.
All told, 96 percent of those who wore the watches with the frequency technology received a positive response of some sort.
For those who wore the watch with the frequency technology only during the day, the following results were noted, according to the release.
- 43 percent of those who wore watches with frequency technology and responded to the study reported feeling refreshed in the morning compared with those who did not wear watches with the technology inside.
- 47 percent of those who wore watches with frequency technology and responded to the study reported falling asleep faster compared with those who did not wear watches with the technology inside.
- 39 percent of those who wore watches with frequency technology and responded to the study reported falling asleep faster and sleeping more minutes compared with those who did not wear watches with the technology inside.
- 52 percent of those who wore watches with frequency technology and responded to the study reported dreaming was more pleasant that night compared with those who did not wear watches with the technology inside.
The technology cited in the study is available in various timepieces, including the brand's new "Active" and "Classic" lines, its first forays into single- movement timepieces, which still incorporate their latest "natural frequency technology" but are more affordably priced, the company said.
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