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TheWDN offers 'stimulus plan' for watch industry

April 21, 2009

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New York--The Watch Dealers Network (TheWDN) has introduced a new strategy aimed at improving bottom line profits for members of the trade.

Dubbed "TheWDN 2009 Stimulus Plan," the initiative is intended to streamline the watch buying process. There will no longer be a need to post items needed as all watch requests to buy will now be personally handled by a WDN representative who will locate the requested watch among suppliers within the "preferred dealer" program.

In addition, TheWDN is offering all new members a credit, equal to the amount of their membership, toward the purchase of a watch. All Polygon, RapNet, Jewelers of America and American Gem Society members will also receive two months' free membership of one of TheWDN's two membership levels: WDNPlatinum or WDNDiamond.

"TheWDN 2009 plan hopes to cost effectively and immediately unite the various parties who will most benefit from gaining access to one another," WDN Director of Operations Avi Soffer said in a media release. "We sincerely hope that by our streamlining the watch buying process, reducing costs and by issuing credits toward purchases that this will result in lowering costs and increasing sales for those buying and selling watches. We have thought long and hard about the various ways we can help stimulate trade and commerce for the industry and are confident that this will be an effective way."
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