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SIHH draws 13,000 visitors

April 24, 2007

Geneva—Turnout at the Salon International de la Haute Horlogerie (SIHH), the exclusive six-day trade show dedicated to the Richemont brands, remained level this year, with 13,000 attendees from across the globe.

The show's press office reported that the 16 brands "declared themselves highly satisfied with the amount of business" conducted at SIHH, held from April 16-21.

In addition to appointments with brands, attendees visited the SIHH exhibition "Fine Watches, a Homage to Women," which featured contemporary timepieces from exhibiting brands and powerful photographs of women.

The SIHH has announced that its 2008 show will be held from April 7-12. Show organizers say they are considering requests by additional watch companies to join next year's show.

The SIHH began in 1991 when five brands (Baume and Mercier, Cartier, Daniel Roth, Gerald Genta and Piaget) left BaselWorld to create their own more exclusive and upscale show because they felt BaselWorld was letting too many "substandard" exhibitors into the fair.
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